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Different products present different risks to consumers and the creation of a framework that is more specific to skill games will allow us to look at these emerging games with a different lens. The industry has evolved significantly over the last few years and this has shifted the focus on empowering consumers, putting them at the centre of all regulation and ensuring they have the right tools to manage their participation in an evolving sector.
A set of criteria make Fantasy Sports a skill-based game, not a game of chance. Now that we have designed a framework, that includes specific technical requirements for Fantasy Sports operators, I believe that more operators will be looking at Malta as their jurisdiction of primary establishment in view of the legal certainty now in place and a robust, consumer-centric framework. Are there a number of criteria that a DFS needs to fulfill in order to qualify as a skill-based game?
The law itself lists the criteria against which the MGA needs to carry out an assessment. We look at the specifications of the game itself, how points are generated and assigned to players and any other game features. If we remain unconvinced that it is a skill-based game, we will ask the operator to present proof — the onus to prove that it is indeed a skill-based game rests with the operator.
The MGA has amended the Remote Gaming Regulations to strengthen consumer protection and promote administrative simplification. What were the most important changes you implemented? What did they mean for operators and players? We are always trying to make things easier for operators who must be compliant with an increasing range of different laws.
The most recent changes to the law were instigated by these considerations and shall also serve as a basis for further change which is yet to come with the regulatory overhaul we are proposing to government this year. Having been in the regulation game for over ten years now, the MGA is cognizant of the shortcomings that must be addressed in order to keep Malta on the regulatory forefront, forever innovating and growing the sector while ensuring the pillars of gaming regulation are not jeopardised.
Could you shed some light on this cooperation and its results? We can report very positive progress with regard to cooperation with the FIAU in recent months. Following informal consultation with the industry and a risk assessment, the MGA is now discussing particular aspects of the proposed implementation with the FIAU. Once a draft document is agreed to between the two entities, the industry will be consulted once again.
The MGA, supported by the FIAU, is committed to implementing the new directive in a way which safeguards the industry from money laundering and the funding of terrorism while ensuring that the controls imposed are commensurate with the exigencies of the industry. I believe SiGMA16 was a great event!
A number of high profile speakers and industry experts participated, and the topics tackled during the different discussion panels were very relevant and engaging. The presence of top industry stakeholders continued to increase in this last edition, leading to some excellent networking opportunities for those who attended. The product allows its players to participate in instant pool-betting games predicting events within live football matches.
The BetUP Instant update provides Unibet with up to 30 additional betting opportunities for every football match. It acts as a micro-pool on the next BetUP question. This increases game turnover with a guaranteed and fixed profit margin for the operator. The new instant bets allowed BetUP to become an even more engaging game, giving players an enjoyable experience from kick-off to the final whistle.
Players can now join a BetUP Instant game without a ticket, and can still enjoy the product if they are behind on the core BetUP game or if they missed the start. The Italian Comma 6a market is the single largest gaming market in Europe with over , regulated machines currently installed. This partnership combines our vast online gaming experience and award-winning digital games with one of the world leaders in the land-based gaming machine industry. LeoVegas granted gaming licence in Denmark Mobile gaming operator LeoVegas was granted a gaming licence for Denmark and are now able to provide their products to Danish players making them the first mobile operator to have operations in the local market.
The launch took place in the beginning of December The LeoVegas approach to their growth relies heavily on local, business-oriented teams. This entrance in Denmark was conducted with no major expansion of their current organisation.
The two companies have been engaged in massive legal battles across the USA in a bid to see DFS legalised in certain states. This has led to both companies suffering cash-flow problems due to these legal fights, and they both expect to still face roadblocks along the way. Seeing that both companies are fighting the same legal battle in almost every US state, the savings they will experience in legal expenses along is a huge advocate in justifying the merger.
Mr Green governance declared while updating the market and company stakeholders, that the operator would target a 30 November float on the Nasdaq Stockholm, moving its prime listing from the Swedish Aktie Torget market.
While confirming its potential Nasdaq placement, Mr Green governance further stated that its IPO plans would help the operator to secure a bigger group of investors for its ongoing international growth strategy. This deal also covered the former partnership existing with their online business as they aimed to increase the crossover between the two. The company is now able to supply its platform to all online gaming operators within the Romanian regulated market.
I am confident that their players will enjoy our thrilling, award-winning games. PokerStars first to be granted online poker license in Portugal PokerStars, subsidiary company of Amaya, was the first company to be granted a casino and poker licence to operate its website in the Portuguese market. As a result of this acquisition, Cherry aims to triple their revenue becoming the third largest Nordic-focused private sector gaming company.
The name chosen is based on an extensive analysis of the Group culture and identity — kindred — which refers to a relationship between people with similar values, beliefs, and attitudes. This conveys the unified nature of the company and its subsidiary brands. Casino will deliver the new platform via their popular Quickfire platform. The full commercial release is expected in Q2 The platform will also feature a banking and cashier system providing different local payment options.
It also went on to analyse developments in demand trends and supply capabilities of operators. According to the report, an estimated 6, people were employed in the gaming sector by June with the gaming industry directly contributing All ten consumer-facing brands that it has in business environment. Operators will also be able to gain access to games and Yggdrasils collection of in-game promotional and social sharing tools.
We already had a number of tier-one operators on our books who were active in Italy, so it really was a no-brainer to enter ourselves. This has been a fruitful time for us, with Microgaming powering and supporting our growth. As we move to our own platform, we look forward to continuing to work with Microgaming through its award-winning Quickfire platform, as well as other software providers, to deliver best-of-breed content and an exceptional user experience to our loyal players, while sharing mutual success with our partners.
Class II allows EveryMatrix to provide their solutions, platform management and hosting facilities to operators within the regulated Romania market. Now, EveryMatrix is better able to assist clients and offer their wide range of award-winning sports and casino solutions in the Romanian market to interested online gambling operators.
The sellers need to generate a revenue growth in excess of percent within that period in order to achieve the full earnout amount. DraftKings, one of the two biggest companies in daily fantasy sports, was granted a controlled skill games licence from the Malta Gaming Authority. This will allow them to operate in not only Malta but as well as expanding their reach to many other European Union states. DraftKings allows its users to place bets on fantasy sports-related activities.
The ability to win or lose money depends on the competence to predict professional sports results due to some knowledge of the game. This is why it is considered a game of skill rather than a game of chance. Following the introduction of specific regulations for skill games licences late last year from the MGA, DraftKings has become one of the first to secure licence. Dansk Underholdning, who holds a Danish casino gaming licence, has a very strong base in the Danish gaming market.
The acquisition is conditional on the approval of the Danish Gambling Authority and consolidation is expected to take place in April Evoke Gaming chose SBtech as its fully managed sportsbook provider The Chameleon now provides Evoke Gaming with best-inclass analytics capabilities, offering unparalleled degrees of personalisation for bet encouragement, as well as configurable bonusing and sportsbook features, plus intelligent CRM, internal marketing and reporting capabilities.
Evoke Gaming has announced that SBTech is to supply the Malta-based company with its industry-leading fully managed sportsbook and best-in-class Chameleon sports betting platform. Simultaneously, high caliber profiles have been added to the EveryMatrix board adding critical skills in preparation for the next expansion phase of the company.
Betsson celebrated its 1,th employee in Malta Swedish online gaming company, Betsson, employed their 1,th employee on 6th of March in Malta. On his visit to Betsson, Hon. Gaming Minister Manuel Mallia stated that this was a historic moment for the gaming company, and that the government was devoted to strengthening the gaming industry focusing on increasing the availability of human resources.
Betsson has also been dedicated to their internship programmes. The programme will offer students insights on working within the global online gaming industry with the selected students working in and covering all components of operations. Due to the lack of strategic regulation for fantasy sports, Oulala was unable to operate legally within the UK market and thus needed to acquire a remote gambling licence in order to operate there.
Launched back in , the online based casino has been seeking to expand their brand profile in the UK gaming market and has acknowledged their agreement with venue operator AEG Global to become a key sponsor of the SSE Arena. Casumo will now have a presence at the famous London Entertainment venue that accommodates approximately , visitors yearly. They plan to develop activations, engaging fans over the three year period at selected events as well as reaching venue fans through social media channels.
As the first pilot iGaming course, this programme will ultimately raise awareness regarding the industry and career opportunities. In the report, they highlighted the various risks that the European online gaming industry faced. One of them is currently the uncertainty of Brexit as most of their business is presently drawn from the UK. Although they stated they were considering moving their headquarters and license away from the Rock, they will still retain some presence there.
The group acquired sports betting platform BetXpert. BetXpert is a well-known brand who are renowned for quality journalistic content and an objective view of the gambling industry. The Turtle Gaming acquisition provides us with multiple high-quality online gambling media websites, that will further enhance our position in Finland.
A year ago, it was a impressive and we look forward to a long and successful partnership. The transition will enable Casino Luck to upgrade its offering and shift its focus to growth. Add us on your press list: info sigma. The industry experts are asked to give their assessments of the current business situation and their expectations for the next 12 months.
For a long time live casinos have had only a niche role in the market, but in the recent year they have experienced a strong upward push and are now among the top 3 future growth products. This is most likely due to the current discussion in the gambling industry about blockchain as the technology behind Bitcoin. Registration opens 1st May maltaigamingsummit. The key revenue driver was the fact that ComeOn acquired in was consolidated starting in the fourth quarter and is included in the business figures for the first time.
According to the company, the growth was driven by various factors, incl. Find out more info about the Online Gambling Quarterly on www. The number of live events can change from one minute to the next e. Therefore, the OGQ has focused on analysing the rank of each operator relative to the best practice in this quarterly analyses - which is Bet Start-ups are an important element for this industry.
What is your own definition? Is there anything special about igaming start ups in your opinion? It also means to think out of the box, be creative, innovate and try to disrupt the market. Start-up also means that you seek to join forces with the best and most ambitious talents out there, build a team and lead the way into an unknown path, with many ups and downs along the way.
Having said that, there are also tough challenges for iGaming start-ups, such as fierce competition, heavy and expensive regulations and limited options in funds raising. The competition was very tight and we were fortunate to end up first. We would love to know how it looks like from someone who built a successful start-up in that environment.
What makes the city so special? For us, as a new born start-up, it was a great place to bring us to speed quickly and with less pains. We could very easily tap into valuable knowledge, experience, connections and guidance to help us with whatever we needed, especially in the beginning. Another advantage is our ability to engage and recruit the best talents in technology, product innovation and graphic design.
This is especially true for Tel Aviv, which is considered, and justifiably, one of the most important cities for gaming, with companies such as , Playtech, Playtika and many others based all around there. What are the main similarities, the differences, opportunities? Malta is probably the biggest and most important iGaming hub in the EU while Tel Aviv is one of the most important centres for high-tech, innovation and entrepreneurship. Tel Aviv is also the incubator from which some of the biggest gaming giants were born.
So it is no surprise that there are many crossovers both ways and SiGMA was a good opportunity to realise it. Just seeing so many familiar faces from Israel in last SiGMA conference and traveling on an airplane packed with iGaming veterans and top executives was a proof of the deep relations and synergies out there. Could you tell us more about your award-winning product BetUP?
How did you come up with this idea and what was the development process like? The idea is that players from different countries, jurisdictions, and operators can join mass tournament games and compete against each other to see who is the best in live sports predictions to win big cash prizes. The idea was evolved by the team here at Commologic and we keep on innovating and developing more features, game formats and sports as we go.
We think creatively on how to improve while putting ego aside and empowering our team members to voice different and unconservative views. Probably the most important contribution was from working with Unibet Kindred Group , our first partner, to provide us with great insights and real large-scale customer feedback. Could you share with us some details about this cooperation?
Moving forward, what is your strategy for market penetration? Having Unibet as our first customer was a remarkable milestone for us and a real vote of confidence in what we do and in the BetUP concept. Since the beginning, they were very supportive and we really felt that people there are truly listening and constantly thinking on how to make this partnership a success.
We found many similarities to us in the way they work and do things, which was quite a surprise considering the big difference in company size. People there work lean, are enthusiastic about what they do, take responsibility and really care about the business. The whole process of integrating and customising BetUP for Unibet was relatively fast and smooth. Our strategy is to keep aggressively growing the BetUP network and to have more leading operators join in.
The significance of having a second partner was not only in the contribution to the network liquidity but it also allowed us to prove that we are not a one-trick pony customised for a single brand but rather a true multi-operator B2B game network provider. Obviously, this type of pool-based games is heavily reliant on liquidity, so size does matter!
We also believe in innovation and in generating value for our partners. The fact that BetUP is such a unique and first-tomarket game concept helps a lot and provides a way for our customers to stand out of the crowd and reach new and casual audiences with a product perfectly geared just for that purpose. Was it your first time in Malta? Were you aware of its heavy presence of online gaming companies? It was the first time for us as a start-up company to participate in such competition.
We were quite excited about the opportunity to pitch our vision and products to hundreds of industry representatives and to the panel of industry veterans and investors. I was aware of the significance and activity of iGaming in Malta but still was caught quite surprised by the heavy participation and variety and seniority of participants in the SiGMA conference this year! Another bit of advice would be to challenge yourself and your ideas all the time, think how to improve, think what can go wrong, learn from previous successes and failures of others.
Last, and probably the most important one, is to connect with other people in the industry, form relationships and friendships. When time comes, your most important asset in making your great innovative idea a success story, is your network of people that will help you make your dream come true! However we did not realise it was that heavy before arriving in Malta.
Moreover, we learned a lot about the online gaming industry, especially about the variety of products and game available to operators. We managed to carry on some very interesting discussions, create super important business leads and more. Throughout the preparation phase communication was regular and detailed and the event itself was run very professionally in all areas.
We received some incredibly positive exposure and feedback. It was our first time in Malta so it was wonderful to realise how nearby everything was! Coming from the marketing industry, but not specifically iGaming, we were definitely the wildcard, however presenting was very fun and a great opportunity for InboundMuse in general.
The level of professionalism and caliber of the audience was definitely unique and much appreciated. You actually landed a deal a t SiGMA — hard cash - tell us more about it, we are super excited! Which investor liked your idea the most? Of all seven investors who did you relate to the most and why?
How will the investor that believed in your product be involved moving forward? SiGMA was very interesting and fruitful for us also beyond the start-up competition. The higher the share of niche dominators, the more difficult is the niche. If you want to see how this niche compares against more than hundreds other niches in terms of rankings domination and other factors, please subscribe to our plan.
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